The Old TV Plea
West Coast Hifi
Every EOFY, the home entertainment industry gets into a shouting match over who has the biggest sale. Rather than being one of many ads in an ad break, we made the viewer’s TV stop the broadcast and deliver an emotional plea, begging not to be replaced. Because with the amazing deals on offer at West Coast Hifi, it’s a scary time to be an old TV.
Credits
Agency - Rare
Creative Director - Liz Hammond
Creative Team - Simon Mullins, Rob Mead
Agency Producer - Damien Del Borrello
Managing Director - Callum Mackenzie
Account Executive - Oscar Devereaux
Senior Media Account Manager - Molly Trumble
Media Account Executive - Graycen Hannan
Sound Studio - Soundbyte
Sound Engineer - Brad Habib
Studio Producer - Chantall Brouwer
Post Production - The Office of John Cheese
Edit & Visual Effects - James Hawkes
Edit & Visual Effects - Walter Cheung
Client - West Coast Hifi
Franchise Manager - Bob Rogers