Feel the experience

West Coast Hifi

West Coast Hifi wanted to demonstrate the incredible feeling a home cinema gives you. However, it’s difficult to translate this effect to people who are watching the ad on an average system. We needed to capture imaginations and make our audience feel something. The below is the result.

Credits

Agency - Rare
Creative Director - Liz Hammond
Creative Team - Simon Mullins, Rob Mead
Managing Director - Callum Mackenzie
Account Director - Kellie Boyer
Senior Account Manager - Damien Del Borrello
Account Executive - Oscar Devereaux
Senior Media Account Manager - Molly Trumble

Production Company - Open Spaces
Executive Producer - Béatrice Masia
Director - Matt Pitcher
DOP - Patrick O’Sullivan

Sound Engineer - Justin Braine

Client - West Coast Hifi
Franchise Manager - Bob Rogers
Proprietor – Osborne Park: Vic Fillipou
Proprietor – O’Connor: Con Parente